Generative Engine Optimization (GEO) makes your brand, products and leadership content discoverable within AI-generated ...

Search engine optimization has always evolved, but the changes unfolding in 2025 are reshaping the digital landscape in ...

Generative engine optimization (GEO), much like search engine optimization (SEO), is becoming a critical strategy for businesses as the AI revolution continues to gain momentum. In fact, the way ...

Learn how to make your press releases stand out in AI-powered search. Discover AEO techniques to improve visibility across ChatGPT, Gemini, and other answer engines.

AI-powered search is drastically changing the way people find information. For years, ranking well in Google and Microsoft Bing has been the foundation of search visibility. But as AI-driven search ...

"AI is looking for credible content on high-quality websites to crawl in order to create its summaries," said Adam McBroom, Chief Technology Officer at Brandpoint. "You need to regularly put out ...

AI-powered search experiences from Google, Anthropic’s Claude, OpenAI’s ChatGPT, and Perplexity are reshaping how users find information online. Traditional SEO strategies are no longer enough. Brands ...

Or maybe more than a sidekick, AI-focused AEO could be the next SEO. Why smart marketers are already doubling down on landing their content in LLM land. Strategic evolution. AEO isn't replacing SEO.

Nonprofits need to understand more about what AI search is looking for and be sure their pages meet those standards, experts ...

The rise of generative AI tools like ChatGPT and Perplexity is changing how people discover and search for information online. According to Statista, “[I]n 2024, around 15 million adults in the United ...

For plumbing businesses, being visible when homeowners need help the most is essential. When a pipe bursts or a drain gets clogged, homeowners search for fast, reliable solutions. With countless ...

Inconsistent wording, inaccessible files and outdated references don’t just annoy regulators — they confuse customers and train LLMs on the wrong story.